2020-01-21 :: Olga Iakimenko Held the Thematic Game “Game of Goals” on Sustainable Tourism Development in the International Tourism Route Via Hanseatica (City of Gatchina)

On January 20-21, in the city of Gatchina (Leningrad region) Olga Iakimenko, Head of Internet Projects and Marketing Communications, held the thematic game “Game of Goals” on sustainable tourism development along the international tourism route Via Hanseatica. The route connects Estonia, Latvia and Russia, highlighting the unique sights, history, culture, events and flavours of each country. The route is based on the historic Hansa trade corridor and includes the part from St. Petersburg to Riga through Gatchina, Ivangorod, Tartu and it has been extended towards Rakvere and Viljandi in Estonia and towards Vyborg and Pskov in Russia as Plus regions.

The game brought together the Via Hanseatica members: entrepreneurs, museum employees, experts in the field of cultural tourism development, representatives of the tourism industry and authorities.

The game was organized by the Leontief Centre as part of the project ER 48 “Extending, strengthening the network and smart marketing of Via Hanseatica” (Via Hanseatica Plus) of the Estonia-Russia CBC Programme 2014-2020.

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